A campaign evaluation conducted last year by Rapid Asia ; All eyes will look towards China as world leaders gather in London for Wildlife Summit

All eyes will look towards China as world leaders gather in London for Wildlife Summit

Even as the world’s leaders gather in London for the global wildlife trade summit, we all know what part of the world they have their eyes on.

China, where everyone knows demand for wildlife products is the highest.

I welcome the attention. Because in the last few months, we have made huge strides in my home country to fight wildlife trade, promoting awareness, changing attitudes, and ultimately reducing—perhaps in some cases, eliminating—this demand.

In just two days after the International Fund for Animal Welfare (IFAW) launched its Chinese New Year campaign “Give Peace to Elephants, Say No to Ivory Gifting,” the Weibo message was retweeted over 27,000 times… Read the full article on IFAW : All eyes will look towards China as world leaders gather in London for Wildlife Summit