How to Make KAP* Surveys Work?

(*Knowledge, Attitude, and Practice)

Kap Scores

From time to time we hear organizations express dissatisfaction with KAP surveys. We often hear people saying they don’t work well. I once even heard a senior UN official say, ‘I don’t believe in surveys, period’. Can this be true or is something else at play? Before talking about KAP surveys, let’s first look at…